Privacy Policy
How we protect your personal information, manage first-party anonymous telemetry, and ensure privacy compliance under the DPDP Act, 2023.
Table of Contents
All telemetry is strictly first-party and anonymized. You can opt out at any time.
Introduction
GeoFolder (“we”, “our”, or “us”) operates a hyper-local discovery platform connecting consumers with local businesses, products, services, deals, and authentic customer reviews. We respect your privacy and are committed to safeguarding your personal data in accordance with the Digital Personal Data Protection (DPDP) Act, 2023 and applicable Indian data protection frameworks.
Information We Collect
We collect only data necessary to deliver search, merchant management, review authenticity, and communication:
A. Consumer Account & Interaction Data
When you register via email or Google OAuth, we store your name, email address, avatar, phone number (if provided), bookmarked listings (businesses, products, and services), and public ratings/reviews you author.
B. Merchant & Listing Information
When business owners list their shop or company, we store business titles, taglines, descriptions, full street addresses, pincodes, operating hours, photos, promotional deals, and catalog items (products and services).
Anonymous Telemetry & Referral Tracking
To allow local store owners to view aggregated engagement metrics (such as daily listing views, phone/WhatsApp contact button clicks, and referral channels from WhatsApp status or Instagram bios) without tracking individuals, GeoFolder employs a strict privacy-first pipeline:
IP addresses are anonymized at the edge before event ingestion. Raw individual IP addresses are never permanently retained in our database.
GeoFolder does not sell your browsing history, run third-party cross-site trackers, or share telemetry data with external advertising brokers.
How We Use Your Information
We use collected data strictly for functional platform purposes:
- Executing multi-field category tree searches across businesses, products, and services.
- Facilitating direct customer connections via verified phone, WhatsApp, and store directions.
- Maintaining fraud detection and preventing fake or paid rating manipulation.
- Aggregating anonymized performance metrics for owner analytics dashboards.
Location Data & Local Storage
Location queries operate on city and 6-digit postal pincode granularity. When you trigger browser geolocation, coordinates are processed in memory to locate nearby merchants and are not tracked across continuous movement. Authentication and local telemetry preferences are retained in standard browser storage.
Your Data Rights & Account Erasure
Under the DPDP Act 2023, you maintain complete ownership of your personal data. You have the right to request a copy of your personal data, update inaccuracies, withdraw consent, or request the permanent deletion of your account and associated review history by emailing our support desk.
Contact Us & Grievance Redressal
For any privacy questions, data requests, or grievance redressal, please reach out to our dedicated support team: